MOGmedia Inc. History

A brief history of MOGmedia

MOGmedia was originally established in Spain, as a holding company for a diverse set of web properties launched by Martin MacDonald – read more about his history here.

Over the last 20 years, MOGmedia has been through multiple iterations, and remained dormant for a decade while Martin ran some of the largest agency and in-house teams in the world:


Company Timeline:

May 15, 2001

MOGmedia S.L. Formed in Spain

Originally focused on building and marketing a diverse set of web properties, from directories, to communities across multiple verticals, and ultimately launching a top 50 global online gaming brand.

May 15, 2001
June 30, 2008

The Dormant Years

Between 2008 and 2017, founder Martin MacDonald worked for Seatwave, Omnicom and Expedia.

By 2014 Martin had relocated to the San Francisco Bay Area and was heading up the Global Brand Expedia consumer SEO business.

As Landing Page Platform owner at Brand Expedia, Martin oversaw the creation of multiple in-house bespoke tools leveraged by the marketing teams to create and optimize landing pages at scale.

June 30, 2008
July 5, 2017

MOGmedia Inc. Formed in California

In mid 2017, MOGmedia Inc. was formed in Los Gatos, California.

Situated in the heart of Silicon Valley, it originally focused on providing top-level SEO consultancy services to enterprise
businesses in the Bay Area.

July 5, 2017
November 1, 2018

MOGmedia Starts Developing SEOdatatool

After poor results working with Enterprise class SEO tools from multiple providers, it became apparent that they were insufficient to handle the demands of a typical MOGmedia client.

Leveraging our founder’s two decades of digital marketing and programming experience, we started developing a suite of custom tools in-house.

November 1, 2018
June 1, 2020

MOGmedia Expands Internationally

Due to client demands, we started expanding our team globally in 2020.

MOGmedia now has SEO focused staff in San Francisco, Barbados, London, and a development and programming team in Noida, India.

June 1, 2020

In July 2017 MOGmedia Inc. was formed in Los Gatos, California as a boutique search marketing consultancy, leveraging Martin’s decade of experience leading some of the largest and top performing in-house SEO teams worldwide.

In late 2018, after trialing multiple “enterprise” SEO tools to service our early clients, with unsatisfactory results and lackluster scalability, MOGmedia started work on a number of in-house data tools to process the large amounts of data necessary to work with global scale clients.

This has culminated in the build of a full scale SEO platform tailored specifically to the challenges of massive scale search optimization.

Our SEO Data Tool is available exclusively for use by MOGmedia consultancy clients. If you want to discuss your search growth, get in touch with us directly.

Get in contact with MOGmedia